Hyperlocal

"The net effect of all of this is the increasing availability of fine-grained information about locales. This information is both interesting and valuable. It is sought after by people living in these places and by advertisers who are trying to reach these people. A handful of startups are recognizing the big potential of local information - relevance. In this post we look at different aspects of the hyperlocality, from satellites to local blogs, and ponder how this information will be organized and monetized."

When I read this article I became alarmed at the naivety of today's society, then calmed myself, trying to believe that this was just a scare tactic. Do other people find it alarming that with the combination of blogs, myspaces, localized forums, global forums, online shopping, browsing and posting, google maps, flickr, itunes...authorities and everyday people could work out who you are, where you live, what you look like and what time you eat you Froot-loops in the morning??

I don’t think I like that everyone has access to everyone else's business. I know what you put on the internet is for public consumptions, but who really thinks that their posts on one blog can be linked to a forum, to their house and to their social wellbeing. 

Need a break - freaking myself out!!!

I think an example of hyperlocal information is this Road Trip Nation. I think the fact that you can travel around the countryside, posting as you go makes time and space feel completely irrelevant. I have a friend who is doing it this year.